Joint Ventures & Collaboration

One of the fastest growing trends for business today is the increasing number of joint ventures, otherwise known as collaboration or strategic alliances. We leverage our industry intelligence and extensive network in the corporate responsibility and sustainability sector, and the Lifestyles of Health and Sustainability (‘LOHAS”) market, to identify, negotiate and if requiried manage, joint ventures and strategic alliances, which are great way to increase profits quickly with little risk or expense.

Joint ventures and collaborations, are fast becoming an essential driver of superior growth, enabling like-minded companies to come together to share knowledge, markets, and profits and can take on various forms. For example small companies can band together, while not losing their individuality, to take on the Goliaths of their industry. On the other hand, big companies can form alliances with quicker and nimbler small businesses. And small companies have the opportunity to forge strategic alliances with big name companies for expanded geographic reach.

No small business today can afford to ignore the rewards of joint venturing.

The Golden Rewards of Joint Ventures

  • Shorten the Learning Curve:

Building knowledge to expand into key markets, develop new products, and improve productivity, can be time-consuming and costly. Small businesses gain lead time, share expertise, and lower costs by forming joint ventures.

  • Enhance Company Credibility:

All businesses especially start-ups struggle with building acceptance within their market and customer base. A key alliance with a larger known branded company can dramatically improve your credibility in the eyes of your customers.

  • Create New Profit Channels:

Your business has limited resources and capital for growth. By formulating a joint venture with a solid partner, your company expands its sales force and distribution channel for low cost.

  • Build Competitor Barriers:

A strategic alliance with several key players can erect impenetrable walls, keeping out competitors and maintaining high profit margins. Once these ties are in place, it is difficult for competitors to unravel these relationships.

Source: Small Business Information. Darrell Zahorsky, author.

Please note, we do not charge a retainer or upfront consultancy fee for joint ventures and strategic alliances, we simply take an agreed percentage of the profits we make you through the deal.

If you would like to learn more about our joint venture and strategic alliance services, please contact Andrew Harding